Sunday, December 23, 2012

Tropika storms major cities across Nigeria

Clover West Africa, makers of Tropika, the uniquely smooth taste fruit juice, recently embarked on product sampling across key cities in Nigeria. The brand introduction is already eliciting an astronomical rise in its level of acceptability from consumers.

Tropika was sampled at the National Youth Service Corp Camp at Kubwa in Abuja, the Federal Capital Territory and further made an in – road to the oil rich city of Port Harcourt, the Rivers State Capital and the Coal City of Enugu with sweet memories of a unique sampling party to the highly receptive consumers. 

Series of activities were outlined to make the experience unique for consumers that came across the brand at different strategic high traffic locations across the country. Tropika lovers were thrilled with different activities such as comedy, drinking contest, dance competition, rap contest and the exciting Tropika Limbo dance contest.

At the Abuja NYSC camp, Ayeni Daniel, a native of Kogi State and a graduate of Computer Science from the University of Abuja said Tropika is richer in quality and taste. I can say that Tropika will take the beverage market by storm it’s only a matter of timewhile Chinonye Okafor, Accounting Graduate from Madonna University, emerged the lucky winner of the dance contest at the Portharcourt NYSC camp located in Nonwa Gbam, Rivers State. Chinonye was so elated and did not leave the dancing pitch, without a word “it is really difficult to organize a flawless dance competition like this one, it was really unique and smooth, just like Tropika fruit juice itself, I have gotten myself, a good juice, which I will always take at all times, I will also introduce my friends to this, uniquely smooth Tropika Juice”, she said.

After the stop-over at the Garden city of Port Harcourt, the sampling party train moved to Enugu, the Coal City where unforgettable experiences was also shared with consumers who did not just savour the unique tasty Tropika but also engaged in the thrilling activities outlined by the brand. 

Some of the places visited are Institute of Management & Technology (IMT), Enugu State University of Technology (ESUT) and University of Nigeria, Enugu Campus, often referred to as UNEC.

Oluchi Okonkwo, a restaurateur and beverage seller at Ogbete market in the Coal City, was full of praise for the juice, she said “I have tasted this juice and I can from experience say that, this drink’s unique taste, will definitely endear it to the teeming drinkers around, here in Enugu, they like drinking juice a lot and am sure Tropika has within this short period of sampling, been accepted, as you can see from the way they are asking, wanting to taste it”

At the Institute of Management & Technology, John Achike, third year level student of the higher institution, who had the opportunity to be amongst the samplers, did not mince words, when he said “I have been tasting and drinking juice for a very long time, as I do not like taking alcohol, but the taste of Tropika, is really different from others and rich in taste, just as the brand attribute goes, uniquely smooth taste’ I believe in this”

Clover West Africa, proud makers of Tropika is urging Nigerians to relish the distinct taste of the brand during the yuletide celebrations as Tropika’s uniquely smooth taste is sure refreshing and relaxing. 

Remember, Tropika is made from real dairy skimmed milk and fruit juice and is available in the following variants and pack sizes orange, pine apple, mango peach, all in 1L, 500ml, 250ml and 125ml. 

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